Study program/study programs: Information Technologies
Study type and level: Master’s applied studies
Course title: Entrepreneurship and Information Technologies
Course status: compulsory
ECTS: 6
Course objectives
Helping students to acquire knowledge of the basic concepts in entrepreneurship, to master and adopt all the individual aspects of commercializing a tech idea, primarily a software or hardware product, or an IT service, and to gain experience in forming a business plan and planning costs for a business venture in the field of information technologies.
Course outcomes
After completing this course, students will be able to assess a tech idea, research business possibilities and form a business plan to transform a business idea into a sustainable IT business venture.
Course content
Theoretical classes
- Entrepreneurship – from idea to sustainable business
- Evaluating a tech idea
- Market research
- Possibilities of commercialization of a tech idea – business models and approaches – start-up, licensing, intellectual property protection
- Business plan – importance and structure
- Analysis of alternatives, multi-criteria analysis
- Estimation of IT products and IT services – quantitative models
- Securing funding
- Statistical decision theory
- Leadership in high-tech entrepreneurship
Practicals
- Practical classes
- Forming a presentation idea: investment, sales, management
- Discussing ideas. Market research and evaluation of business possibilities
- Feasibility analysis. SWOT analysis, analysis of alternatives
- Project cost estimation, product life cycle, service life cycle – quantitative models
- Costs, revenues, margin analysis
- Business plan – forming a business plan for a proposed idea and business model.